Make sure you join Girls With Pens on Facebook where we search out the best writing links from around the web every day so you don’t have to.
Check out Lisa’s post today: Fish Stories and Amazons – that crazy phenomenon and rite of passage for women surrounding the retelling of birth stories.
Check out Marcy’s post today: The Lie of Helen of Troy – Have you bought into the lie that beauty is purely physical and matters more than character, honor, or intelligence?
Gone are the days of writers sitting in their writing cave and never interacting with their readers, or having to promote themselves. Learning a variety of related skills is necessary today to be a successful income-earning writer/author. As a full-time freelance writer, a lot of work I take is writing-related, but not writing-only. But, through these various jobs, I’ve learned a number of valuable pre and post publication skills.
On the heels of my interview with James Scott Bell, I thought it would be beneficial to look at what kinds of skills, programs, etc. are valuable to have or work towards.
Some of the writing-related things I’ve been hired to do (and had to learn on the fly):
Write and submit event press releases for a large non-profit intended to get pre-event coverage in newspapers.
-related skills: researching editors/reporters, coordinating interviews, learning to catch reporters interest to get coverage, timing press releases to get timely coverage, collecting contacts
Value: Submitting press releases is
mind-numbing a little boring, but every author needs to be able to get coverage about their book’s release and know how to catch a reader’s eye. Being able to write a compelling and news-worthy press release AND have it picked up by the media is invaluable.
Hired to write web copy.
- learned to enter content and images to the back end of Joomla, Business Catalyst, and WordPress
- learned about SEO (search engine optimization), web writing best practices, importance of backlinks, currency of content, cross-promotion across platforms, key word searches, naming photos, etc.
- continuing to learn how to manipulate an e newsletter in mailchimp, creating lists, creating new templates, etc.
- learned to focus on audience
- continue to learn basic html coding
- administration of social media accounts forces me to stay on top of all changes, keep my ear to the ground of how to best use various platforms, and build an audience
Value: Becoming an intermediate creator of web content gives the necessary skills to successfully keep up a blog/website. Eventually, building up an email list and sending out newsletters may become a valuable marketing tool.
Hired to ghostwrite books, speeches, and do research.
related skills: research and fact verification, adjusting your voice, writing within specific guidelines, interviewing skills, being flexible
Value: Ability to write for different mediums, outcomes, and audiences, adjusting the message accordingly.
Continue To Search For Work
To be a freelancer means that for tax purposes (in Canada at any rate) you have to prove you work for different employers, not just one. Plus, putting all your eggs in one basket (only taking work from one source) is risky because freelancers are easy to hire and easy to let go. Lots of turnover. This means continually searching out work, putting yourself out there, selling yourself. Taking several months off from finding work can leave you in an income lurch for months if you lose a contract for any reason.
Value: Learn your strengths and weaknesses, make insider contacts, gather recommendations, learn rejection isn’t personal – all kinds of great things.
Can you think of any other skills it would be valuable to learn or acquire to help your book’s success?
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